Business Growth Architect Show: Founders of the Future
The Business Growth Architect Show: Founders of the Future
The old ways of doing business—bro marketing, manipulative persuasion tactics, and chasing success at any cost—are breaking down. The Business Growth Architect Show is for those who are here to build what comes next.
Hosted by Beate Chelette, this show is for the Founders of the Future—the ones who have heard the call, felt the activation, and know it’s time to lead differently. You’re not just here to make money. You want to use your skill set to make a difference. You’re building a business around your purpose, your experience, and your desire to impact others. You’re a conscious leader who believes that alignment, resonance, and integrity matter just as much as systems, scale, and strategy.
In each episode, we speak with the people who are building the future we actually want to live in—innovators, business architects, thought leaders, and disruptors who share the mindset, methods, frameworks, and tools to build scalable, purpose-driven businesses. You’ll learn how to shape your intellectual property into a clear business model, how to grow without burning out, and how to lead with vision while staying grounded in what really matters.
If you’re done with outdated formulas and ready to build something real, sustainable, and rooted in who you truly are—this is your show.
Business Growth Architect Show: Founders of the Future
Ep #182: Cassie Shea: From Dream to Plan: How to Find Out What You Really Want
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Struggling to figure out what you really want? Executive Coach Cassie Shea shares how to uncover your true desire and build a life that is aligned and fulfilling for you.
What do you really want—and more importantly, who do you have to become to make it happen? In this episode of the Business Growth Architect Show, Executive Coach Cassie Shea breaks down the most important question you should ask yourself before you anything else: What do I want?
With razor-sharp clarity and deep insights, Cassie outlines how our goals, our plans, and even our identities are often shaped by stories you would never consciously choose.
From corporate pressure to societal expectations, Cassie explains how “mimetic desire” causes us to chase the dreams of others without realizing it. She shares how to strip away the noise and build a life—and business—based on what brings you fulfillment. Her powerful identity framework shows you how to shift your internal story, realign your actions, and make bold, aligned decisions that reflect who you’re consciously want to become, not repeating what others shaped you to be.
Cassie’s approach is grounded, practical, and deeply personal. She’s been there—and she’s helped others rise, too. 🎯 Don’t just listen. Take action. Grab her free journal prompts and explore her coaching work at coaching.cassieshea.com and create to design the life you desire that is worthy of you.
Resources Mentioned: Website | LinkedIn
Aligned Freedom Self-Assessment
Possibility Thinking: Identity Worksheet [GIFT]
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