
Business Growth Architect Show: Founders of the Future
The Business Growth Architect Show: Founders of the Future
The old ways of doing business—bro marketing, manipulative persuasion tactics, and chasing success at any cost—are breaking down. The Business Growth Architect Show is for those who are here to build what comes next.
Hosted by Beate Chelette, this show is for the Founders of the Future—the ones who have heard the call, felt the activation, and know it’s time to lead differently. You’re not just here to make money. You want to use your skill set to make a difference. You’re building a business around your purpose, your experience, and your desire to impact others. You’re a conscious leader who believes that alignment, resonance, and integrity matter just as much as systems, scale, and strategy.
In each episode, we speak with the people who are building the future we actually want to live in—innovators, business architects, thought leaders, and disruptors who share the mindset, methods, frameworks, and tools to build scalable, purpose-driven businesses. You’ll learn how to shape your intellectual property into a clear business model, how to grow without burning out, and how to lead with vision while staying grounded in what really matters.
If you’re done with outdated formulas and ready to build something real, sustainable, and rooted in who you truly are—this is your show.
Business Growth Architect Show: Founders of the Future
Ep #96: Jeff Smith: Unlocking Success: Mastering KPIs the Easy Way
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In the episode of the Business Growth Architect Show we talk to Jeff Smith, whom I consider one of the, if not the father of KPIs. He is the author of The KPI Book (already in its Third Edition) and we are going deep on key performance indicators (KPIs) and their significance in your business strategy. He emphasizes that KPIs are never about measuring people, please listen in, he has some strong words about this, but rather about figuring out what makes sense to measure and then asking yourself why this number even matters.
Jeff explained that KPIs should be used to evaluate whether actions are leading to desired goals, and they serve as a pathway or roadmap to the destination. Because the term KPI is often misconstrued and considered complicated he provides a very simple example of using calorie counting for weight loss. He illustrates that KPIs are not about blaming or terrorizing individuals for not meeting goals, but rather asking questions to understand the causes and effects of outcomes. Game changing.
Next we discuss the difference between cause and effect, emphasizing that the information provided by KPIs raises MORE questions and prompts a deeper understanding of the underlying reasons for the results. You will never look at KPIs the same way again, I promise.
Resources Mentioned:
Jeff Smith: Website | Facebook | LinkedIn
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